Erin Blaskie tells you how to build brand credibility with the "halo effect"

Episode 432: Build Brand Credibility with the “Halo Effect” by Erin Blaskie on Psychology of Learning & Marketing

Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world.

The original post is located here: https://www.erinblaskie.com/blog/branding-halo-effect 

Laika’s platform builds and automates compliance for standards like SOC 2 and HIPAA, with hands-on expertise each step of the way. OSD listeners get 20% off when joining at Heylaika.com/osd

 Visit Me Online at OLDPodcast.com 

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James Altucher shares the 5 biggest assumptions he's made about business. This is part 2 of 2.

Episode 431: [Part 2] The 5 Biggest Assumptions I’ve Made About Business by James Altucher on Taking Entrepreneurial Risks

James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time.

The original post is located here: https://jamesaltucher.com/blog/biggest-assumptions-business/ 

Visit Me Online at OLDPodcast.com 

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James Altucher shares the 5 biggest assumptions he's made about business. This is part 1 of 2.

Episode 430: [Part 1] The 5 Biggest Assumptions I’ve Made About Business by James Altucher on Taking Entrepreneurial Risks

James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time.

The original post is located here: https://jamesaltucher.com/blog/biggest-assumptions-business/ 

Visit Me Online at OLDPodcast.com 

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Arthur Worsley of The Art of Living talks about Hofstadter's Law and how to hack it

Episode 429: Hofstadter’s Law: Why It’s A Pain In My Butt (And 5 Ways To Hack It) by Arthur Worsley of The Art of Living

Arthur believes that everyone deserves a chance at a long, happy, prosperous life. Of course, that's easier said than done. Some levers to get there are hard to pull. Others may always be impossible. But one thing we can do; one lever we can pull to equalize opportunities, no matter who or where people are, is education. It's to make sure we all get the training we need to play the best hand we can with the cards we've been dealt. Even if those cards are unfair.

The Art of Living is the ultimate source of book recommendations, book summaries, tools, interviews and articles to help you live long and prosper.

The original post is located here: https://theartofliving.com/hofstadters-law/ 

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Philip Taylor of PT Money shares tips for running a successful Kickstarter campaign

Episode 428: Kickstarter Tips: Secrets to Running a Successful Kickstarter Campaign by Philip Taylor of PT Money

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/the-secret-to-running-a-successful-kickstarter-campaign/ 

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Ryan Hoover talks about how nostalgia is a product designer's secret weapon

Episode 427: Nostalgia: A Product Designer’s Secret Weapon by Ryan Hoover on Marketing Lessons & Techniques

Ryan Hoover, the founder of Product Hunt, is a product guy with a passion for startups, product design, and personal growth. He also created Startup Edition, worked as an EIR at Tradecraft, and was the Director of Product at PlayHaven. He's a contributing writer to Hooked: How to Build Habit-Forming Products by Nir Eyal. Additionally, he has written over 150 essays, many of which are featured in TechCrunch, Forbes, Pando, Fast Company, and The Next Web.

The original posts are located here: https://medium.com/on-startups/nostalgia-a-product-designers-secret-weapon-641d4ec6b400 

 Visit Me Online at OLDPodcast.com 

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Joshua Becker of Becoming Minimalist talks about the possibilities of a decluttered writing space

Episode 426: The Possibilities of a Decluttered Writing Space by Joshua Becker of Becoming Minimalist on Work Productivity Hacks

Joshua Becker and his family decided to live with fewer possessions after a conversation with his neighbor in 2008. As a result, they found a better way to live, centered on more important pursuits.

Their story has been seen on the CBS Evening News, NPR, the Boston Globe, the Wall Street Journal and countless media interviews around the world. Their books have sold in the tens of thousands.

BecomingMinimalist.com is about their journey towards a rational approach to minimalism. It is about the joys and the struggles. It is about the lessons they have learned. It has inspired millions around the world. It is written to inspire you to intentionally live with less, and find more life because of it.

Support The Hope Effect for Giving Tuesday: https://www.hopeeffect.com/givingtuesday2021

The original post is located here: https://www.becomingminimalist.com/the-possibilities-of-a-decluttered-writing-space/ 

 Visit Me Online at OLDPodcast.com 

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Brandon Clements of Goins Writer shares a complete guide to self-publishing a book that doesn't suck

Episode 425: The Complete Guide to Self-Publishing a Book That Doesn’t Suck by Brandon Clements with Goins Writer

Jeff Goins is the best-selling author of five books including The Art of Work and Real Artists Don't Starve. On his blog, he shares his thoughts on writing, life, and creative work.

The original post is located here: https://goinswriter.com/self-publishing/ 

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Cal Newport talks about the e-mail productivity curve

Episode 424: The E-Mail Productivity Curve by Cal Newport of Study Hacks on Being Consistently Productive & Email Inbox Zero

Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004.

In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work.

His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive.

The original post is located here: https://www.calnewport.com/blog/2015/06/18/the-e-mail-productivity-curve/ 

Laika’s platform builds and automates compliance for standards like SOC 2 and HIPAA, with hands-on expertise each step of the way. OSD listeners get 20% off when joining at Heylaika.com/osd

 Visit Me Online at OLDPodcast.com 

Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

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Jen Hayes tells you 4 secrets to mastering affiliate marketing with a small blog

Episode 423: 4 Secrets to Mastering Affiliate Marketing With a Small Blog by Jen Hayes on Making Money Online

A few years ago, Jen and her husband were buried in $117,000 of student loan debt. Now, they've paid off over $100k of debt, and they're on track to have the rest paid off by the end of this year. Join their email list to get exclusive tips on how to save money, earn more, and live like no one else.

The original post is located here: https://www.jenhayes.me/4-secrets-to-mastering-affiliate-marketing-with-a-small-blog/ 

Laika’s platform builds and automates compliance for standards like SOC 2 and HIPAA, with hands-on expertise each step of the way. OSD listeners get 20% off when joining at Heylaika.com/osd

 Visit Me Online at OLDPodcast.com 

Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Learn more about your ad choices. Visit megaphone.fm/adchoices