Have you ever launched an offer that you created because it was by efficiency vs the joy that it brings us?

We often measure success based on the efficiency of the delivery of our products and services.

The return on investment vs the return on fulfilment.

Doing business in this way can become a pushing energy instead of an inviting energy because we are not doing business from a place of what lights us up.

In this episode I share how using these efficiency metrics will only get us so far, and then once we reach a certain point where our business is profitable that we can expand our business to support our entire wellbeing.

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