In this episode, Sherri Johnson sits down with Bru Krebs, a top-producing Atlanta agent with nearly 30 years in the business. Bru shares the systems and habits that keep him consistently successful—from leveraging video to grow his visibility, to using relationship marketing and disciplined time-blocking to stay top-of-mind with clients and agents. He breaks down how he grew his Instagram from 2,500 to nearly 25,000 followers, how he repurposes long-form YouTube videos into short-form reels using AI, and why evergreen content continues to generate organic leads. Bru also talks about his CRM cleanup process, personalized Send Out Cards strategy, and the importance of getting out and talking to people in today’s market.

Topics:

• How Bru creates consistent video content and repurposes it across platforms
• Overcoming fear of being on camera and why authenticity matters
• Building evergreen YouTube videos that generate long-term leads
• Using CRM systems and KVCore landing pages to capture and nurture prospects
• Relationship marketing through personalized Send Out Cards
• Hosting client events and creating memorable client touch points
• The importance of discipline, time-blocking, and daily systems for success

Resources:

• RPR Software for Market Updates
• KVCore
• Send Out Cards

Your next steps:

• Download the 7-Day playbook here.
• Schedule your FREE discovery call.
• Connect with Sherri on Instagram: @_sherrijohnson

The Sherri Johnson Show is produced by Heart Centered Podcasting.