The AI Marketer's Playbook

12 | Hank Barker on Simplifying AI Adoption for Businesses


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In this episode of AI Marketer’s Playbook, host Audrey Chai sits down with Hank Barker. Hank explains how he transitioned from studying marketing to becoming an AI trainer, where he helps businesses integrate AI into their operations. They discuss overcoming common challenges, such as workflow changes and AI skepticism, and the power of AI in boosting efficiency. Hank emphasizes a gradual approach to AI adoption, starting with simple tasks, and offers tips for maintaining human oversight in AI-driven processes. Plus, a sneak peek into Hank’s upcoming AI training course for businesses.

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The AI Marketer's PlaybookBy Audrey Chia