When you first wake up, the first hour of the day is THE hour of the day.  This is due to the fact that our brain waves are still operating at about 10ish waves per second. I'm no brain expert but according to Healthline.com, your Alpha brain waves are between 8 - 12 Hz.  This is tied to the infamous Subconscious mind.  

The subconscious mind is doing something automatically without realizing that you're doing it.  It has no capacity for language.  This is one of the reasons why Marketers are so obsessed with trying to manipulate your subconscious mind, because if they're able to do so when marketing their goods/services then you'd eventually purchase it.  

As shared in the intro, I spoke about the Coca Cola ad being flashed at half a second during a drive-in movie theater in the early 1950s. So, what's this going to do with Sales and Sales Development?  Well, if you're a brand high fresh graduate who'd just picked up an SDR gig and NEVER done sales in your entire life, this will take you far.  

A lot of SDR's get "burnt" or "give up" too quickly due to the fact that the grind, amount of rejections, and phone abuse (sometimes) they receive on a daily basis gets to them.  Well wake up, do your bed, don't touch your phone within the first hour of the day, and watch how slowly this will change your life.  Oh yeah, and don't forget to write down your goals.  Shout out to Jim Kwik, my digital and audio mentor.  

#SDR #BDR #SalesDevelopment #SaaS #AE #SDRsUnite #PPP