Crushin' Company Culture

12 - Trust, Part 2


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This is the second part of a very careful, thoughtful, intentional, and reflective conversation about trust.


Recorded 2/10/23, includes:


  • Todd is nervous!
  • Aaron is getting busy
  • Achieving instead of merely creating activity
  • Todd’s word of the year and starting to say “no” to things
  • Aaron hasn’t missed a Mission Networking session
  • “You don’t know it because it will come back to you, you do it because it’s right”
  • Helping others to help yourself to help others to help yourself to help…
  • Education as the metaprofession
  • It’s important to keep your WHY
  • Attractive in the abundant sense
  • Collective reevaluation of the concept of retirement
  • The pandemic was a seismic shift for the workplace
  • The pandemic as a laboratory for human behavior
  • The human condition and Aaron’s 2 -rations, comfort zones, and fear
  • New opportunities for Todd
  • The universal shape of our conversation
  • It’s important to share our message
  • “I’ll drop your name anywhere”
  • Update on Todd’s family
  • How do you know when trust is absent or deficient?
  • Culture and trust are tied together through communication
  • It always comes down to communication
  • You can’t ever communicate too well or build too much trust
  • Thoughts from Patrick Lencioni
  • Is it possible to communicate and not build trust?
  • Automation, AI, canned messages, and trust
  • Efficiency and trust
  • Looking at communication like Sherlock Holmes
  • Communication is inevitable - is it building trust?
  • Not acting on your values negates them
  • What do you have to put your time into so that people trust you more?
  • Trust and personality styles
  • It’s just a birthday greeting…
  • The simplest and most profound question any of us must answer
  • Praying by rote vs. spontaneity
  • The little things affect trust
  • Integrity is doing the right thing when no one is watching
  • Trust comes from authenticity
  • What is this thing that generates trust?
  • People have a sense of authenticity, and trust is built through this
  • The distaste of overpromising, and creating trust through humility
  • Authenticity and standardization: building trust at scale
  • Marketing vs. internal communication
  • Building trust through SOPs and reliability
  • “I don’t know those people at all”
  • Generic is not the same thing as inauthentic
  • Authentic vs. personal
  • “We are SEEKING trust”
  • Vulnerability and integrity
  • “Even their thank you reply notes are canned!!!”
  • “I know who you are”
  • Trust and corporate hierarchies
  • Trust is about knowing the WHY
  • Trust and economics in small businesses vs. large organizations
  • You can’t forget where you came from
  • Willing the best for the other - servant leadership
  • Can relationships ever be truly balanced?
  • Trust can always be improved, but never perfected - the sublimated absurdity of the ideal of imperfectability
  • Many ways to play with words!
  • A recipe for trust

    • Bonus morsels:

      • Wagner, alliteration, the fat lady with the horns
      • Love to connect!
      • Learn more about Todd at ⁠⁠https://toddkuckkahn.com/⁠⁠, on ⁠⁠Facebook⁠⁠, or ⁠⁠LinkedIn⁠⁠

        Learn more about Aaron at ⁠⁠https://aaronjmarx.com/⁠⁠, on ⁠⁠Facebook⁠⁠, or ⁠⁠LinkedIn⁠

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        Crushin' Company CultureBy Aaron Marx & Todd Kuckkahn