RevOps Champions

121 | Beyond Command and Control: Scaling Franchise Relationships | Brian Schnell


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Brian Schnell, Partner and Chair of the Franchise Practice at Faegre Drinker, brings nearly four decades of franchise law, operations, and executive leadership to one of franchising's most persistent tensions: the breakdown between franchisors and franchisees. In this conversation with host Brendon Dennewill, Brian challenges the command-and-control model still used by too many brands and makes the case for a collaborative leadership philosophy rooted in trust, franchisee voice, and unit-level profitability. If you lead or advise a franchise system and want to understand what separates sustainable brands from those that stagnate, this episode is required listening.

What You'll Learn

  • Why franchisee voice matters more than franchisee vote
  • The first habit of highly successful franchise systems
  • When command and control actually destroys brand equity
  • How leadership gaps compound as systems scale
  • What most franchise disputes actually start as
  • The role private equity is beginning to play in franchising's future
  • Why data without the human element still leads to bad decisions

Resources Mentioned

  • 2026 Franchise Summit
  • Faegre Drinker 
  • "The Five Habits of the Highly Successful Franchise System"  framework developed by Brian Schnell and Bill Killian
  • "The AI-Driven Leader" by Geoff Woods 
  • HubSpot CRM 
  • IFA (International Franchise Association)

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

  • Benchmark data showing how you stack up to other organizations
  • A clear view of your operational maturity 
  • Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

  • Subscribe to the RevOps Champions Newsletter
  • LinkedIn
  • YouTube
  • Explore the show at revopschampions.com

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

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RevOps ChampionsBy Denamico

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