Most wedding photographers think Facebook and Instagram ads don’t work because they tried boosting a post once… and got zero bookings.That’s exactly what happened to me.A few years ago, I spent €500 on ads hoping to book at least one wedding. Instead, I got zero inquiries, zero emails, and zero bookings. At the time, I blamed the ads. But the truth was simple: I didn’t have a strategy.In this episode, I break down the biggest Meta ads update for wedding photographers and why the old way of running ads no longer works.We talk about:✅ why boosting posts is NOT a strategy✅ the biggest mistake photographers make with ads✅ how Meta’s new “Andromeda” update changed targeting completely✅ why your content and creative now matter more than targeting✅ why broad audiences outperform narrow targeting today✅ the simple campaign structure photographers should be using now✅ how to stop relying only on referrals and unpredictable inquiries✅ the mindset shift from “photographer” to business ownerIf you’re tired of posting constantly, hoping inquiries magically appear, and relying only on word of mouth… this episode will completely change how you look at Facebook and Instagram ads.🎯 Want help building a system that consistently books more weddings?Join my free workshop:https://www.stevendecuba.com/strategy/For wedding photographers:Free Meta Ads Quick-Start Guide: https://stevendecuba.com/ads-guide5-Day Meta Ads Challenge for Wedding Photographers: https://stevendecuba.com/adsThe High-End Click Waitlist: https://stevendecuba.com/high-endFree Email Template and Sales Script to Increase Bookings: https://stevendecuba.com/scriptBusiness Mastermind for Wedding Photographers:https://www.facebook.com/groups/838292314908149Elevate Your Client Experience Checklist:https://stevendecuba.lpages.co/freebie-client-experience-journey-mapFollow me on Instagram:https://instagram.com/stevendecuba