This week, we’re talking beauty, business, invention, courage and that all-important decision to stop waiting until everything feels perfect!
Our fabulous guest is Rosie Bellington, a highly experienced permanent makeup artist, trainer, entrepreneur — and now inventor — who has taken her years of experience in the beauty industry and turned one everyday frustration into an exciting new product business.
From creating beautiful natural brows, eyeliner and lips to developing a completely new beauty tool, opening her own studio and renovating a new business HQ — Rosie certainly hasn’t been sitting still!
“Don’t wait until you feel ready. You’ll never feel ready!”
Now THAT sounds like a Business Beat conversation! 👑
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Rosie Bellington is a permanent makeup artist and trainer based in South East London and Kent, with an impressive 15 years’ experience specialising in beautifully natural brows, eyeliner and lips.
But Rosie’s entrepreneurial journey stretches far beyond the treatment room.
After years of working directly with clients, Rosie spotted a problem almost every makeup wearer will recognise:
The dreaded smashed powder compact.
Rather than simply accepting it as one of those annoying things that happens, Rosie decided to do something about it.
She invented Pressed — a beauty tool designed to repair broken or cracked powder compacts.
And this wasn’t a case of finding an existing product and making her own version. Rosie was creating something from scratch, with no blueprint to follow.
That meant taking an idea through product development, problem-solving, testing and all the challenges involved in moving from concept towards launch.
Alongside all of that, Rosie has also opened her very own studio and Pressed HQ in Beckenham.
Entrepreneurial? We think so!
Away from work, Rosie has a keen interest in wellness, biohacking and strength training — with a little astrology thrown into the mix too.
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💄 FROM A SMASHED COMPACT TO A BRAND-NEW BEAUTY PRODUCT
How do you go from thinking, “Someone really needs to invent something for this…” to realising that someone could be you?
Rosie shares the fascinating story behind the creation of Pressed and what it has been like developing a beauty product when there was no existing model for her to follow.
We explore the journey from that initial spark of an idea through to pre-launch — including the decisions, challenges, learning curves and moments of doubt that come with creating something genuinely new.
It’s also a brilliant example of something we talk about regularly on Business Beat:
Listen to the problems people have. There may be a business opportunity sitting right in front of you.
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🚀 PRODUCT BUSINESS vs SERVICE BUSINESS
After 15 years as a permanent makeup professional, Rosie knows how to run a successful service-based business.
Creating a product business, however, has been a completely different experience.
We talk about the transition from selling your own expertise, skills and time to developing a physical product that can potentially reach a much wider market.
And what has she learned from becoming an inventor and product entrepreneur after so many years running a successful service business?
There are some valuable lessons here for anyone thinking about diversifying their business or developing a new income stream.
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🏠 AFTER 15 YEARS — A BUSINESS HOME OF HER OWN
Rosie also shares another major milestone: opening her own studio and Pressed HQ in Beckenham.
After 15 years of renting rooms across eight different clinics, she decided it was time to create a permanent home for her businesses.
And she didn’t simply collect the keys and move in!
Rosie and her partner tackled much of the renovation themselves — all while she continued to manage a fully booked client diary and develop Pressed.
We hear about the realities of taking on your own premises, creating a space that reflects your business and somehow juggling clients, renovation work and entrepreneurship at the same time.
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📍 A NEW SPACE FOR BECKENHAM
Rosie’s new premises aren't just about her own businesses.
The new space also has exciting possibilities for events and workshops, as well as two additional rooms available to rent.
So, if you’re a professional looking for a Beckenham base, or perhaps searching for a welcoming space for a workshop or event, listen out for more details from Rosie.
It’s another example of how business premises can become more than four walls — they can create opportunities for collaboration, community and additional revenue streams.
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📱 AND THEN THERE'S SOCIAL MEDIA...
The thing that was supposedly going to make marketing easier... and somehow became a full-time job in its own right! 🤣
For a visual industry such as beauty, social media can be enormously powerful. But producing content, filming, editing, writing captions, replying to comments, keeping up with platforms and actually running the business behind the scenes can be exhausting.
Rosie and I talk about the reality of being a modern business owner when you're also expected to be your own content creator, photographer, videographer, copywriter and marketing department.
Sound familiar, businesswomen? 😉
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This week's tip is one worth pinning above the desk:
“Don't wait until you feel ready. You'll never feel ready!”
Rosie's advice is to stop waiting for everything to be perfect.
Done is better than perfect.
Put the idea out there. Test it. Get feedback. Learn from it. Improve it. And build from there.
Because sometimes the biggest thing standing between an idea and a business isn't money, knowledge or opportunity.
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Unfortunately, Korin was poorly and unable to join us this week, but we send her huge 1230 TWC hugs and look forward to welcoming her next week.
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🎂 HUGS, BIRTHDAYS & 1230 TWC NEWS
Of course, it wouldn't be the 1230 TWC Business Beat Radio Show without our usual catch-up on what's happening in the 1230 TWC world.
We've got our Hugs, birthday celebrations, business news and plenty of love for the fabulous people within our community.
Because Business Beat isn't simply about business.
It's about people, conversations, connections and community.
We were also delighted to welcome earlier guest, Jools Owne, who kindly popped in with some Aloe Vera plants!
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We'll be back next week with more fabulous guests, more business conversations, more tips, more stories — and probably a few laughs along the way!
And we're looking forward to welcoming Korin, who was unable to join us this week.
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A HUGE thank you to our fabulous guest Rosie Bellington for sharing her story, experience and the journey behind Pressed.
And, as always, a massive thank you to YOU — my wonderful listeners — for tuning in, supporting the show and supporting the brilliant businesswomen and guests whose stories we have the privilege of sharing.
Take care, huge hugs, and I'll see you next week — same time, same place! 💗🎙️👑
Missed the live show? Catch up with the podcast and enjoy the conversation whenever and wherever suits you.
Local voices. Business stories. Global reach.
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