In this essential episode, host Martine Severin draws from her experience creating an artist statement for Scope Miami to provide a practical roadmap for artists struggling with this crucial professional document. From understanding your audience to finding your authentic voice, this episode breaks down the process into manageable steps that will help your work connect with galleries, collectors, and grant committees.

Chapters:

• 00:00 Introduction to Artist Statements
• 03:13 Understanding Your Audience and Purpose
• 06:04 Essential Elements of an Artist Statement
• 09:09 Approaches to Writing Your Artist Statement
• 11:58 Common Pitfalls to Avoid
• 14:47 Refining Your Artist Statement

What You'll Learn:

• How to tailor your statement for different contexts and audiences
• The five key components that make your statement effective
• Practical structural approaches to organize your thoughts
• Common mistakes that undermine your professional presentation
• Techniques to overcome writer's block and find your authentic voice

Free Download:

Get the Artist Statement Development Worksheet mentioned in this episode! This step-by-step guide walks you through targeted exercises that help you generate a compelling statement. 

Key Insights from Martine:

"Despite having AI at our disposal, writing an artist statement isn't a breeze. You still need to create a statement that helps collectors and curators understand the context of your work, creates a bridge between your artistic intentions and the viewer's experience, and distinguishes you in a competitive field."

"Your statement should sound like you, not an academic journal, not a marketing brochure, not what you think a 'serious artist' should sound like."

"The best artist statements aren't written in a single sitting. Give yourself permission to explore, experiment, and refine, just as you would with any creative project."

Support the Show:

• Website: MartineSeverin.com
• Follow on Instagram: @martineseverin | @thisishowwecreate
• Subscribe to the Newsletter: Martine's Substack - Creative Matters

This episode of This Is How We Create is produced and edited by Martine Severin.