Experts On The Wire (An SEO Podcast!)

129: Helpful Content Update Recovery and More w/Kristine Schachinger


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Kristine Schachinger is an SEO Consultant, specializing in Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Accessibility, Usability, LLMs, & Social Media. She has been an SEO for over 15 years and helped sites like Instacart, Vice, Zappos, usa.gov and many more.

Topics In This Episode Include:

  • Why AI vs Human Content Comparison Studies are Silly
  • How AI has Changed SEO
  • How Does Google Detect “AI Content”?
  • Deep Dive Into The Helpful Content Update
  • Google’s Search Generative Experience
  • Why Core Web Vitals Is NOT a Ranking Factor Now
  • E.A.T.T. Myths and Why It’s Not a Ranking Factor, Ranking Signal or Ranking System
  • How To Learn About SEO From “The Source”
  • How To Find and Hire The Right SEO (And how to attract the right clients if you are an SEO)
  • Kristine’s Approach to Providing SEO Consulting
  • Listen Now!

    Related Episodes You Might Like

    • Surviving SEO in an AI World with Sara Taher
    • “The Email” (A Solo Episode from 2017 about Google Phantom Update)
    • Tools Mentioned

      • Midjourney
      • Sitebulb
      • Content Aced (50% off – affiliate link)
      • More being added soon!
      • Articles, Resources, and Links Mentioned

        • Kristine’s Post About AI vs Human Content
        • Detecting AI Content with Watermarking (NY Times)
        • Google’s Developer Guide to Ranking Systems
        • Kristine’s Post About “EEAT” on LinkedIn
        • My article from 2020 about EAT and Core Updates
        • More Being Added Soon!
        • Find Kristine Online

          • Kristine on LinkedIn
          •  

            The post 129: Helpful Content Update Recovery and More w/Kristine Schachinger appeared first on Evolving SEO.

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            Experts On The Wire (An SEO Podcast!)By Dan Shure (SEO)

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