Print Life

129: Start With the Artist – Style Before Strategy


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We’re digging into the stage of the creative process most designers skip — the part where your actual style gets formed.

Whether you're licensing, selling on Spoonflower, or pitching agents — rushing into repeat patterns and mockups without honoring your artist phase can leave your work feeling disconnected, no matter how good it looks.

In this episode, we’ll cover:

  • Why your signature style doesn’t come from finishing prints — but from what happens before
  • The real difference between the artist and the designer (and why you need both — separately)
  • How to create the space your creative voice needs to fully emerge
  • What to do if your portfolio looks finished but doesn’t feel aligned
  • How to spot which season you're in — and where to focus next

Whether you're still discovering your style or revisiting it for the tenth time, this is your reminder: you don’t need to start over. You just need to dig in a little deeper.

Stay Connected:

  • The Print Life Community: https://printlife.io
  • Follow on Instagram: https://www.instagram.com/printlifeofficial/
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Print LifeBy Leslie Kenehan

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