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#13 - Deb Gabor - Feelings and Branding
It’s all about feelings and branding in this episode with Christine and her guest, Deb Gabor. This is a continuation of the conversation from episode 8. Deb shares more about irrational loyalty and the value of branding. In addition, she touches on how women are making strides in a male-dominant world and the importance of standing up to misogynistic behavior!
Here are the things to expect in the episode:
About Deb Gabor:
"Leading Expert" doesn't come close to describing Deb Gabor's passion for brands. More accurate? Brand Guru. Brand Impresario. Brand Evangelist. She's written the book on branding (twice!) with bestsellers Branding is Sex and Irrational Loyalty. She's the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and marketing problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” to align their teams and articulate their brands to audiences.
Deb and her team at Sol Marketing have introduced her revolutionary brand strategy for organizations ranging from international household names like Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, NPR, NTT Data, and Siemens, to exciting emerging brands like hint water and Indagare. Deb also lends her brand authority with frequent contributions and commentary to major news outlets such as Entrepreneur, Forbes, FORTUNE, Inc., MediaPost, New York Times, NPR, USA Today, Wall Street Journal, and The Washington Post. Business and marketing organizations regularly call on Deb as a keynote speaker and workshop leader, relying on her as an inspiration for executives to embrace the power of branding to create Marketing That Sells.
Connect with Deb Gabor!
Website: https://debgabor.com/
Branding Is Sex: https://www.amazon.com/Branding-Sex-Your-Customers-Anything-ebook/dp/B01GH62GDY
Irrational Loyalty: https://www.amazon.com/Irrational-Loyalty-Building-Thrives-Turbulent-ebook/dp/B07NQ1TVDW
Connect with Christine Trumbull!
Website: https://www.coachingtheclimb.com/
Facebook: https://www.facebook.com/ChristineLTrumbull
Coaching the Climb Facebook Group: https://www.facebook.com/groups/coachingtheclimb
LinkedIn: https://www.linkedin.com/in/christine-trumbull-coachingtheclimb/
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By Christine TrumbullIt’s all about feelings and branding in this episode with Christine and her guest, Deb Gabor. This is a continuation of the conversation from episode 8. Deb shares more about irrational loyalty and the value of branding. In addition, she touches on how women are making strides in a male-dominant world and the importance of standing up to misogynistic behavior!
Here are the things to expect in the episode:
About Deb Gabor:
"Leading Expert" doesn't come close to describing Deb Gabor's passion for brands. More accurate? Brand Guru. Brand Impresario. Brand Evangelist. She's written the book on branding (twice!) with bestsellers Branding is Sex and Irrational Loyalty. She's the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and marketing problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” to align their teams and articulate their brands to audiences.
Deb and her team at Sol Marketing have introduced her revolutionary brand strategy for organizations ranging from international household names like Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, NPR, NTT Data, and Siemens, to exciting emerging brands like hint water and Indagare. Deb also lends her brand authority with frequent contributions and commentary to major news outlets such as Entrepreneur, Forbes, FORTUNE, Inc., MediaPost, New York Times, NPR, USA Today, Wall Street Journal, and The Washington Post. Business and marketing organizations regularly call on Deb as a keynote speaker and workshop leader, relying on her as an inspiration for executives to embrace the power of branding to create Marketing That Sells.
Connect with Deb Gabor!
Website: https://debgabor.com/
Branding Is Sex: https://www.amazon.com/Branding-Sex-Your-Customers-Anything-ebook/dp/B01GH62GDY
Irrational Loyalty: https://www.amazon.com/Irrational-Loyalty-Building-Thrives-Turbulent-ebook/dp/B07NQ1TVDW
Connect with Christine Trumbull!
Website: https://www.coachingtheclimb.com/
Facebook: https://www.facebook.com/ChristineLTrumbull
Coaching the Climb Facebook Group: https://www.facebook.com/groups/coachingtheclimb
LinkedIn: https://www.linkedin.com/in/christine-trumbull-coachingtheclimb/