Growth Gossips

13 - The Story of Woodpecker From Software House to B2B SaaS with Woodpecker

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Matt is the product guy focused on UX, branding and business models. Previously, he ran a software house and a digital agency. Now he is helping small and medium companies to grow.

Find out how to make the switch from a Software House to a SaaS company.

What will be covered
  • How to find an idea for your SaaS project.
  • How to find your first clients and understand the market.
  • When is the best time to start selling your product
  • Why a SaaS business model is for people who dream
  • ICP framework - the key to success and growth
  • What does Customer Success really mean
  • The principles of product development
  • If it is possible to have a SaaS approach inside a software house
    • ...more
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