In this episode, Scout Brisson, CEO of De Soi, discusses her journey from corporate life to leading a startup in the booming non-alcoholic beverage industry. She reflects on the importance of celebrating achievements, the challenges of transitioning from a corporate environment to entrepreneurship, and the complexities of recognition in her career. Scout also shares insights on the regulatory challenges in the beverage industry and the future trends indicating a shift towards non-alcoholic options, especially among younger generations.

Listen for advice on:

• How to navigate ‘getting on the shelf’ in the world of beverage 
• The importance of community and mentorship for women in leadership
• Balancing vision and execution in business
• Figuring out the role of recognition in your personal life and career

Learn more:

• Zoia Kozakov (Host): http://www.linkedin.com/in/zoia
• Scout Brisson (Guest): https://www.linkedin.com/in/scout-brisson-558674121/
• Women in Innovation: http://www.womenininnovation.co

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