Now is the time to establish a clear direction for your 2025 marketing. Step one? Setting goals that actually drive results. In this episode, Emma takes you through a step-by-step process for goal setting, drawing from the proven strategies Ninety Five Media uses every day. She underscores the critical importance of reflecting on your 2024 performance and reveals which key metrics you need to look at to identify your next moves. She reveals how to align your marketing with your business objectives, and highlights the importance of flexibility and adapting to industry trends to stay ahead of the competition. Think of this episode as your comprehensive guide to planning and executing successful marketing strategies in the coming year!

Listen in as Emma explains:

• The “Russian nesting doll approach” of effective goal setting

• The importance of breaking down big goals into smaller objectives and KPIs

• How to ensure each marketing goal directly supports your business goals

And much, much more!

 

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