Kipp Bodnar, CMO of HubSpot, and Kieran Flanagan, CMO of Zapier, join Isaac and Jared to discuss four radical truths of marketing: distribution is undefeated, storytelling is unconditional, marketers flourish with AI, and marketers are creators.

**Key Takeaways:**

- Distribution is a key factor in marketing success, and marketers should prioritize partnerships.
- Storytelling must be authentic.
- AI can help marketers own more of the customer journey by automating tasks and providing personalized experiences.
- Marketers should embrace their role as creators and focus on building their personal brand and audience.

**Chapters**
01:39 The Importance of Distribution in Marketing
13:04 The Power of Storytelling in Marketing
21:05 The Role of AI in Marketing
22:04 Marketers as Creators
35:54 The Future of Marketing: AI and Creators