The SellthatSaaS Podcast

14: Crush objections on the phone with EASE


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In this episode of the Sell SaaS podcast, we talk about expert techniques for tough prospects in tech sales! I’m joined by Morgan Ingram, CEO of Amp, Tom Slocum, CEO of The SD Lab, and Sharriff Dyer, CEO of Wealth University, as we chop it up about overcoming objections, breaking into tech sales, and scaling your outbound strategies. We keep it real with actionable tips on standing out in today’s job market, using personalization at scale, and crafting Loom videos to close deals.


We also dive into the power of LinkedIn, building a content creation strategy, and practical advice for sales pros moving from SDR to AE roles. Whether you're hitting quota or trying to break into the industry, this episode is packed with gems to level up your game.


#saas #techsales #sdr #ae #contentcreation #salesstrategy #careergoals


#techsales #salesdevelopmentrepresentative #b2bsales #saassales #softwaresales


CHAPTERS:

00:00 - Intro

02:54 - Job Market Strategies

04:47 - Job Market Insights (Sharif)

09:47 - Job Acquisition Techniques

12:21 - Job Acquisition Techniques (Continued)

19:14 - Importance of Personal Branding

22:09 - Internal vs External Branding

24:56 - Benefits of Branding

26:15 - Encouraging Brand Building

28:14 - Social Media Posting Tips

30:29 - Skills Assessment

32:55 - LinkedIn Influence

33:53 - The Wheel of Fun

34:20 - Effective Cold Email Subject Lines

34:25 - Selling Techniques: Glass of Water

34:29 - Overcoming "I Need to Think"

41:25 - Roleplay Session

47:05 - Finding Your Unique Style

51:30 - Tom’s Cold Call Analysis

56:03 - Debriefing Session

56:15 - Improving Call Techniques

59:07 - Addressing Relevant Use Cases

1:01:06 - Roleplay Exercise

1:07:54 - Feedback Session

1:13:26 - Rapid Fire Questions

1:15:37 - Cold Call Openers

1:21:50 - Building Rapport

1:24:21 - Follow-Up Timing Strategies

1:24:50 - Conclusion

1:25:27 - Guest Information


If you enjoyed this episode, please consider purchasing my 0-100 Cold Call guide to ace your cold calls with ease.


Lastly, if you found this episode entertaining, helpful, etc. please message me directly if you want more of this type of podcast. I am blessed that all three of the guests live in Scottsdale alongside me.


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The SellthatSaaS PodcastBy Will Padilla