On this episode Abe and Ames talk to the owner of Modcup Coffee in Jersey City, NJ. They pride themselves on serving freshly roasted, freshly ground coffee and the highest quality. They only purchase coffee beans of at least the 85 percentile in the world as far as quality goes.

Travas breaks down how the coffee industry has geniously marketed and conditioned us all to buy old, stale, and poorly roasted coffee. It is a coffee conspiracy! He will educate us all and make you appreciate coffee to a much higher level.

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