IYKYK with Andi Allura

14.Belief is the Beginning of Everything


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The #1 Thing Keeping Women from Creating What They Actually Want
What if you’re not stuck because you’re unprepared or unworthy—but because you’ve been rehearsing the same quiet story in your mind for years?

In this episode, Andi unpacks why belief is the spark behind every result you create (or don’t create). We talk about:

- The exhausting spiral of overthinking, fear, and distraction that keeps you from simply choosing a new story

- Why most of us cling to old beliefs (even when they hurt) because they feel safer than the unknown

- How to meet your own resistance with compassion instead of shame—and why that matters more than any “hack”

- The practice of holding a belief before there is evidence, and why this is the bravest, most grown-ass thing you can do

Andi also shares her personal rituals—like mirror work and self-led conversations—that anchor her when her mind wants to run away. Because building belief isn’t glamorous. It’s often boring, repetitive, uncomfortable work. But it’s also the work that frees you.

If you’re ready to step out of the mental prison and take the elevator instead of the stairs—this is your reminder that you can.

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IYKYK with Andi AlluraBy Andrea Mardak