Mariana Dalto interviews Magnus Carter about his journey into book publishing. They discuss his transition from IT to publishing, the challenges he faced, and the importance of book titles, covers, and handling competition. Magnus shares the main problems he solves for authors, effective marketing strategies, and the growing popularity of audiobooks. He offers advice for aspiring publishers and reflects on the most satisfying moments and lessons learned in his career. The episode concludes with information on how to contact Magnus and learn more about his work.
(0:00) Introduction of Magnus Carter and his journey into book publishing
(2:08) Transition from IT to book publishing and challenges faced
(7:31) Importance of book titles, covers, and handling competition
(10:28) Main problems Magnus solves for authors and marketing strategies
(14:52) Popularity of audiobooks and advice for aspiring publishers
(17:01) Most satisfying moments and lessons learned in Magnus's career
(20:33) How to contact Magnus Carter and learn more