The Marketing Room

15. Your website is not about you with Ruth Gilbey


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I spoke to digital marketing coach and expert Ruth Gilbey about why every business needs a website.

We discussed the importance of getting your website right to attract your ideal client, what content to include and why your website is never about you.

If you want some help identifying your ideal customer in order to plan your website you can read this blog post

https://bondfieldmarketing.co.uk/define-ideal-customer-improve-marketing/ or listen to the first episode of the podcast.

Ruth and I talked about the book "They ask: You answer" by Marcus Sheridan.

You can find Ruth here https://www.ruthgilbey.com/

And read her advice on how to get your next client in 24 hours https://www.ruthgilbey.com/next-client

 

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The Marketing RoomBy Jenny Procter

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