The Lead Machine Growth Show with Paul Guyon

#151 AI Is an Accelerator, Not the Author

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AI can help you move faster, but without clarity and audience focus, speed creates noise. David Ebner shares how to keep storytelling human, maintain trust, and use AI responsibly without eroding your brand voice.

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  • Why AI should assist, not author, your brand voice
  • How audience-first storytelling cuts through content noise
  • Where over-automation quietly destroys trust
  • How to train AI tools without losing authenticity
  • Why quality control matters more than content volume

    • Chapters

    00:00 Introduction and the role of storytelling in the age of AI

    02:00 Why human stories still make audiences lean in
    11:00 Training AI systems without overwhelming them
    16:00 The risks of relying too heavily on AI-generated content
    36:00 Story, quality, and standing out in a sea of sameness
    42:00 Practical steps to build authentic brand storytelling

    Quotable

    “AI doesn’t give you a voice. It magnifies the one you already have.”

    ~ David Ebner

    Invitation From Guest

    Listeners can learn more and connect with David at his website. https://www.contentworkshop.com

    Connect With Our Guest
    • https://www.contentworkshop.com
    • https://www.linkedin.com/in/davidjebner/

      • The post #151 AI Is an Accelerator, Not the Author first appeared on The Lead Machine Growth Show with Paul Guyon.

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      The Lead Machine Growth Show with Paul GuyonBy The Lead Machine Growth Show with Paul Guyon