eCommerce Momentum Podcast

153 : Chris Dayley – How to build a brand website alongside Amazon and Ebay


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Chris is a pretty savvy marketer. As a matter of fact its the very source of breath in his life! He loves it and loves the study of it. Specifically the testing of it. Chris shares its not enough just to create a great aesthetically pleasing website that wins numerous design awards. It might be pretty but it might just fail. Why? Well that's where Chris comes in, to help you figure out what does sell. You might be surprised at how small of a change it can take to "fix".

Mentioned:

Disruptive Advertising - Digital Marketing Company

Optimizely Website testing service

Visual Website Optimizer - A/B testing software

 
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