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This week let’s chat about Gen Z and how they tend to invest. As digital natives, Gen Z investors tend to be more comfortable with various investing platforms and apps. As investors who have been exposed to more information about the world, Gen Z investors consider their environmental societal values when they decide whether or not to invest in a company.

But just how far are Gen Z investors willing to go to live out their values? Tune in this week to find out. The answer may surprise you!

Links from today’s episode:

‘Not just money and math’: Young people are willing to sacrifice returns for ESG | MSNBC Aug 2023

https://www.cnbc.com/2023/08/27/not-just-math-and-numbers-young-people-are-willing-to-sacrifice-returns-for-esg.html 

Generational Investment Trends And Automation In Modern Trading | Forbes March 2024

https://www.forbes.com/councils/forbestechcouncil/2024/03/11/generational-investment-trends-and-automation-in-modern-trading/ 

Wall Street Zen Gen Z Money Social Media Survey

https://www.wallstreetzen.com/blog/genz-money-social-media-survey/ 

ICYMI another episode you might enjoy:

Episode#70 The legal right to invest according to our values (recorded before the 2024 rebranding of this show)

Connect With Genet “GG” Gimja:

Website https://www.progressivepockets.com

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