Stop Scrolling, Start Scaling® Podcast

161. The Power of Founder-Forward Video Content – And Where to Find the Best Ideas (Social Bite)


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We all know that video is king right now, but the pressure to create great video content as a founder can be overwhelming. Video is one of the most powerful tools for building trust and connection with your audience, but knowing what to film, how to film it, and how to stay consistent can feel like major roadblocks. In this episode, Emma shares game-changing strategies for making founder-forward video content feel effortless and impactful. She breaks down how to batch content to save yourself time, reduce stress, and improve your social media engagement. Learn how to plan a successful filming session, why you don't need constant outfit changes, and which simple tools will instantly enhance your video quality.

Listen in as Emma explains:

  • Why batching is key, and her top tips for recording content in bulk

  • How to keep perfectionism at bay and focus on showing up consistently

  • Where to source new ideas for video content (it's easier than you think!)

And so much more!

Our favorite video recording tools:

Lapel mic

Phone light

Connect with Ninety Five Media:

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Stop Scrolling, Start Scaling® PodcastBy Ninety Five Media