NEW TREND SOCIETY

#163 - The Art of Speed: Inside Race Service LA with Max Vandenberg


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What happens when art, motorsport, and streetwear collide?In this episode, Benjamin Diedering sits down with Max Vandenberg, Creative Director at Race Service in Los Angeles, the creative powerhouse redefining what car culture looks like in 2025.

From designing an “anti-art car” for Mercedes-AMG to creating fashion lines with Michelin and throwing afterparties at Formula 1, Max shares how Race Service blends design, storytelling, and community to make motorsport culturally relevant again.

A must-listen for anyone building brands at the intersection of culture, creativity, and speed.

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NEW TREND SOCIETYBy NEW TREND SOCIETY