Join me for an extraordinary conversation featuring Kim Anderson, Head of Marketing for the FIFA Women's World Cup 2023. With a career spanning two decades and global experience, Kim shares her inspiring journey, including bouncing back from a toxic work environment and thriving in a male-dominated industry. Discover her secrets to finding exceptional collaborators, the challenges of leaving toxicity behind, and the power of transparency in leadership. Get ready for valuable insights from a true industry leader who's spearheading the marketing arm of the world's largest women's sporting event!

 

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Links:

Netball: https://netball.com.au/what-netball 

Ash Barty’s Book | My Dream Time: A Memoir of Tennis & Teamwork: https://www.amazon.com/My-Dream-Time-Memoir-Teamwork/dp/0063283530 

 

Connect with Kim:

Instagram: https://www.instagram.com/kimanderson.co/ 

Linkedin: https://www.linkedin.com/in/kimanderson4/ 

A marketing executive with a 20 year career spanning New York, London, Sydney and beyond, Kim brings a unique global perspective to purpose-driven projects that have the capacity to spark collaborative and meaningful opportunity.

From designing the brand and marketing strategy for a successful World Cup bid, helping to launch category-defining products for Fortune 500 brands, pioneering social impact initiatives for the TEDx network, Kim is driven by the potential of crafting big ideas into tangible outcomes. Kim currently spearheads the marketing arm of the world's largest women's sporting event, the FIFA Women's World Cup 2023.

 

Music By:  Quanzaa