Stop Scrolling, Start Scaling® Podcast

163. You Are Not Just Your Business: Why Your Personal Brand Matters (Social Bite)


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Your business isn't the only brand that deserves the spotlight—you do too. In this episode, Emma challenges founders and entrepreneurs to stop hiding behind their business and start building their own personal brand as well. Drawing from her own journey with personal branding and some real-life stories from her clients, Emma unpacks why separating your identity from your business isn't just empowering, it's smart strategy. From avoiding burnout to preparing for future exits, your personal brand can fuel both long-term success and short-term sales. Think of this episode as your gentle wake-up call to build an online presence that's just for you.

Listen in as Emma explains:

  • Why a personal brand builds trust faster than business-focused content ever will

  • How your own brand can protect you for future pivots, exits, or career transitions

  • Creating "collab content" between your business and personal accounts to help grow both brands

And so much more!

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Stop Scrolling, Start Scaling® PodcastBy Ninety Five Media