The Petrus Development Show

165 - What's the Right Number? (Solicitation Amounts, Wealth Screening, Bold Asks): Andrew Robison


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It's a recurring question the life of a fundraiser:  "How much money should I request from a donor when I meet with them?"  If that's a question that continues to baffle you, we have good news!  Andrew and Rhen return with an episode on tools you can use to determine the appropriate dollar amounts for donor asks. 

In this epsiode, Andrew shares his experiences with determining donor ask amounts.  He highlights tools he uses to help him come up with his ask range, and he discusses the clues you can look for in your initial interactions to help you determine ask amounts down the road.  Most importantly, however, Andrew emphasizes the need for boldness when you make your asks.  The consequences of being bold are often much less than the lost opportunity that comes with caution.
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