Implementing Strategy vs Just Tactics When it comes to new features from different social media and online marketing tools, many people jump head first into the newest tactic that is available to them. However, is that always the best thing to do? Instead of focusing on the newest marketing tactic right away, ask yourself if […]

This interview was originally recorded a few weeks ago, but I ended up waiting to produce it as I was working on the product(s) for helping the target industry that is discussed in the program today.  One thing Matt Paulson (guest for the podcast) has taught me is that the people who run online businesses are focused on their business not necessarily […]

Have you wondered how you can take your gifts and turn them into a business? For the 62nd episode of the 168 Opportunities podcast I am very blessed to have online business consultant Matt Paulson join me as we start the process of doing just that. Matt Paulson is an amazing entrepreneur who has developed […]

Are you using Pinterest to its full potential? One of the big predictions for 2014 is that Pinterest will become the second most referring source of traffic in Social Media.  With that in mind, do you feel like you are using Pinterest wisely? I know that there are many things that I need to work […]

In today’s online marketing world, never underestimate the power of an email list. Many people may be concerned about the future of email as it seems the younger generations use it less and less and sometimes claim to never even have one. So this begs the question of is an Email List still valuable for […]

Where can you find your target audience online? More than likely, you can find a following on Facebook, especially if you are a B2C business. In this podcast we take a look at 10 Facebook statistics that showcase the amount of Facebook’s reach and the wealth of information it has accumulated on its users. Why […]

This podcast had to be recorded on the road, but I was determined to publish one. Last week I had eluded to talking about content calendar creation and I wanted to stay true to my word. This episode will walk you through the questions that you should ask yourself that will help you create your […]

Episode 057 was a very exciting episode to release as #60 is coming up very quickly. I have to admit, I’ve been longing to get out of the 50’s for a while. And from what my dad tells me the 60’s were a much better. In this episode, I talk about a great strategy to […]

2013 has seen many changes in the online marketing world, but now tha year is behind us and we are moving onto a new year with new opportunities and of course new changes. However, seeing what has changed in the past along with what recent trends are telling us, we can make some predictions of […]

Lately, I have been recovering from hand, foot and mouth’s disease and from such there has not been a podcast released in a while. However, in looking towards 2014 and what may be in store for 168 Opportunities, I wanted to take some time to talk about online marketing, specifically Facebook. If you have been […]