Marketing for Designers with Masha Koyen

#17: Attract your dream clients with brand photography with Avalon Mohns


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Attracting your dream clients is one of my favorite topics to talk about! After all, I write copy with that very goal. 

Fact: One of the most effective ways to attract great clients is by building a strong personal brand and utilizing it as a key marketing strategy. A strong personal brand sets you apart from the competition, creates a memorable impression, and helps potential clients understand your unique value. It builds trust and establishes you as an authority in your field, making clients more likely to choose you over others.

In today's episode, we’re diving deep into how brand photography can play a pivotal role in this journey. By strategically using high-quality, authentic photography, you can not only enhance your visibility but also build credibility, ensuring that your dream clients see you as the go-to expert in your field.

What you’ll learn:

  • How brand photography can captivate your audience from the get-go
  • What makes a brand photo truly resonate with your target clients
  • How to prep for a brand photo shoot and essential tips and tricks to ensure your brand photography session runs smoothly and successfully
  • How to capture the true essence of your brand and personality through photos
  • Practical ways to use your brand photos across various marketing channels to attract your ideal clients.
  • Featured guest:

    Joining me on the Marketing for Designers podcast, the show for interior designers, is Avalon Mohns of Avalon Mohns Photography. Avalon is a brand and portrait photographer specializing in brand visuals for small business owners. Since 2019, she has helped over 100 small business owners create a brand they love and get photos that move the needle in their businesses. 

    I’m so excited to talk to Avalon and hear her insider tips on making brand photography work for your interior design brand. I hope you find the episode super insightful as much as I did.

    Connect with Avalon:

    • Her website
    • Instagram
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      Need help with messaging strategy or copywriting for your interior design website? Connect with me, your host Masha Koyen, Messaging Strategist and Copywriter for interior designers:

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      • Don’t miss this episode packed with actionable insights!



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        Marketing for Designers with Masha KoyenBy Masha Koyen

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