How to Create a PR Plan That Actually Gets You Press in 2026

Hey there, and welcome back to Grow Your Wellth! I’m your host Reena Goodwin — PR strategist, founder of FACTEUR, and your guide to building a brand that stands out and sustains you.

Now, if you're a founder, expert, or service provider thinking “This is the year I finally get serious about publicity and visibility,” you are in the right place. Because in this episode, I’m giving you a sneak peek inside our DIY PR Masterclass, which is part of my platform Realfluence — the only community built specifically to help beauty, wellness, and lifestyle brands grow through earned media and expert-led influence.

We’re diving into exactly how to create your PR plan for the year — whether you’re brand new to this or just need to sharpen your strategy. I’ll walk you through what matters, what’s actually worth your time, and how to make media coverage a consistent, aligned part of your marketing mix.

And the timing? Couldn’t be better.

Because on January 8, we’re kicking off our 6-week Visibility Sprint inside Realfluence — a focused, supportive challenge to help you land your first (or next) piece of press and start showing up as the credible, visible brand you already are.

This episode is your behind-the-scenes preview — and if you love what you hear, I’d love to see you inside Realfluence. Let’s make 2026 the year you stop being the best-kept secret and start owning your spotlight.

Let’s get into it.

Join Realfluence at therealfluence.com!

Show links:

• Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠⁠
• Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• Sign up for Realfluence: ⁠⁠⁠⁠www.therealfluence.com⁠⁠⁠⁠
• Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect:

• Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠
• Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠⁠