We all love a good Canva template...but what happens when dozens of small businesses start to use these templates in the same way? You enter the sea of sameness - and this is NOT how you stand out from your competition. 

How many times have you popped onto Instagram and started to scroll through your feed just to feel like you’ve already seen half of what’s appearing? That’s because people are using the same design templates across all different industries. With little to no customization, these templates have polluted the online space. There’s nothing to differentiate Sally Jo’s Beauty Bar from Samantha’s Brow Boutique anymore and that’s where the problem lies. 

We’re so inundated with these templates that subconsciously when we see these appear in our newsfeed, we feel as if we’ve already seen the post and don’t want to devote any more mental energy to look at it - even though it’s completely different content for an entirely different company.

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