The Lead Machine Growth Show with Paul Guyon

#172 – Growth Isn’t a Marketing Problem: It’s an Operational One


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This episode unpacks the hidden costs of rapid growth. Lindsay Ellis shares the funnel breakdown that left a thousand leads untouched and the practical fixes that restored momentum without increasing ad spend.

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  • Spot the earliest signs that lead flow is outpacing capacity
  • Build a first-line lead coordinator role that pays for itself
  • Replace sales-versus-marketing friction with shared KPIs
  • And much, much more!
  • Chapters

    00:00 Intro: “More leads” myth

    01:30 From six to 700 leads overnight
    04:00 Seven-day silence: where prospects died
    06:30 Funnel mapping reveals the real bottleneck
    09:00 Sales versus marketing: ending the blame
    12:00 Spend or infrastructure: the critical choice
    15:30 Hiring a dedicated lead coordinator
    18:00 Establishing a 24-hour response rule
    20:30 Leadership alignment before 10X growth
    23:00 Key takeaways and next steps

    Quotable

    “If you are not getting to those leads quickly, somebody else is.”

    ~ Lindsay Ellis

    Invitation From Guest

    Listeners can visit Beyond Ordinary Leadership https://www.beyondordinaryleadership.co to access leadership and growth resources, including Lindsay’s Leadership Alignment Quiz designed to identify communication gaps, operational misalignment, and leadership blind spots that often surface during growth.

    Connect with Lindsay to discuss strategy, alignment, and scaling challenges.

    Connect With Our Guest

    Primary Website: https://beyondordinaryleadership.co

    LinkedIn: https://www.linkedin.com/in/lindsay-ellis-8900241/
    Facebook: https://www.facebook.com/lindsay.lipman.1

    The post #172 – Growth Isn’t a Marketing Problem: It’s an Operational One first appeared on The Lead Machine Growth Show with Paul Guyon.

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    The Lead Machine Growth Show with Paul GuyonBy The Lead Machine Growth Show with Paul Guyon