So, what actually is a GOOD brand?

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Scribbled Shownotes

A good brand isn't automatically the prettiest

A good brand isn't a good logo

A good brand isn't one that wins lots of awards

A good brand is one that properly represents your businesss or organisation

It takes the personality and ethos of you and the other people in your business and distills it down into a logo, colour, font, van design, website

It doesn't grate when you meet somebody behind the brand. It makes sense.

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