Tariffs are making headlines and impacting bottom lines—and everyone is wondering how to talk about them without sparking fear (or whether to talk about them at all). In this episode, Emma breaks down how to talk about tariffs on social media with clarity, transparency, and strategic calm. Whether you’re a product-based brand facing rising costs or a service-based business wondering how to support your clients, this conversation will help you navigate the uncertainty without sounding alarmist. You'll learn how to reframe the conversation, build trust through honesty, and even use the moment to strengthen your community and drive thoughtful sales. From messaging angles to campaign ideas like “anti-tariff sales,” Emma shares actionable ways to meet the moment head-on—without losing your audience’s confidence. Because when the market shifts, your power lies in how you respond.

Listen in as Emma explains:

• How to communicate urgency without resorting to fear-based messaging

• Why honest content builds deeper trust (and often drives more sales)

• Specific campaign ideas to address tariff changes in a thoughtful way

And much, much more!

 

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia