Ride AI

178: Creating Premium Owned Scooters - the story of Apollo with founders Maciek Piskorz and Chris Heathcote-Rey


Listen Later

We're really excited to bring this episode to you. Apollo Scooters are one of those companies that quietly works away in the background and ships without being loud and overly public about it – We have been following them since they first unveiled the Apollo Pro at Micromobility Europe last year.


Last year, they shipped 30,000 scooters – which is a pretty decent amount for a company that has never raised outside capital at all. In this conversation we run through the founding of the company, the opportunities that exist in the space, their journey with being direct to consumer, and focusing on being an e-commerce brand, who they admire in the space and what they think is interesting.


We really appreciated both Mac’s and Chris’s humility and how they are running their company and their perspective on the space. Thanks to them for joining.

Specifically they tackle :

  • The background to Apollo and how they got started
    • What models they have now - they unpack the Pro
      • How they’ve funded the company to date - how and where micromobility can source capital
        • Marketing scooters - what works and doesn’t?

        • In the meantime, if you haven’t already please consider getting some tickets for Micromobility Europe - https://micromobility.io/events/micromobility-europe, join us on June 8th and 9th in Amsterdam. Horace, Oliver, and the whole crew will be there – this year. We have opened up the start-up awards to a whole heap of companies and already have at least 55 presenting including some of the most exciting vehicles we have seen in the space to date. Be sure to check it out at micromobility.io. And with that, here’s Maciek and Chris.


          Catch us on Twitter ⁠⁠@MicromobilityCo⁠⁠. ⁠⁠Horace⁠⁠ and ⁠⁠Oliver⁠⁠ are also active on their personal accounts and would love to hear from you.

          Our https://micromobility.substack.com/⁠⁠ is completely free, and you can subscribe to have it in your inbox every Tuesday and Thursday morning.

          We’re also on ⁠⁠LinkedIn⁠⁠ and ⁠⁠Instagram⁠⁠.

          ...more
          View all episodesView all episodes
          Download on the App Store

          Ride AIBy Oliver Bruce and Horace Dediu

          • 4.5
          • 4.5
          • 4.5
          • 4.5
          • 4.5

          4.5

          56 ratings


          More shows like Ride AI

          View all
          On the Media by WNYC Studios

          On the Media

          9,116 Listeners

          The Big Web Show by 5by5

          The Big Web Show

          48 Listeners

          Hypercritical by 5by5

          Hypercritical

          1,942 Listeners

          Back to Work by 5by5

          Back to Work

          2,015 Listeners

          The Cocktail Napkin by 5by5

          The Cocktail Napkin

          9 Listeners

          5by5 at the Movies by 5by5

          5by5 at the Movies

          168 Listeners

          QUIT! with Dan Benjamin by Dan Benjamin

          QUIT! with Dan Benjamin

          236 Listeners

          Energy Gang by Wood Mackenzie

          Energy Gang

          1,254 Listeners

          DLC by DLC

          DLC

          1,095 Listeners

          The Ruby on Rails Podcast by Elise Shaffer

          The Ruby on Rails Podcast

          53 Listeners

          Decoder with Nilay Patel by The Verge

          Decoder with Nilay Patel

          3,140 Listeners

          Road Work by Dan Benjamin

          Road Work

          285 Listeners

          The New Yorker Radio Hour by WNYC Studios and The New Yorker

          The New Yorker Radio Hour

          6,635 Listeners

          Pivot by New York Magazine

          Pivot

          8,968 Listeners

          Autonocast by Autonocast

          Autonocast

          115 Listeners

          Pod Save America by Crooked Media

          Pod Save America

          86,172 Listeners

          The War on Cars by The War on Cars, LLC

          The War on Cars

          889 Listeners

          The Prof G Pod with Scott Galloway by Vox Media Podcast Network

          The Prof G Pod with Scott Galloway

          5,255 Listeners

          Dwarkesh Podcast by Dwarkesh Patel

          Dwarkesh Podcast

          355 Listeners

          Hard Fork by The New York Times

          Hard Fork

          5,410 Listeners

          The Ezra Klein Show by New York Times Opinion

          The Ezra Klein Show

          15,313 Listeners

          The Interview by The New York Times

          The Interview

          1,434 Listeners

          Prof G Markets by Vox Media Podcast Network

          Prof G Markets

          963 Listeners