The Business of Wellness

#18 How SWEAT440 Is Beating F45 & CrossFit | Matthew Miller & Cody Patrick


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Most group fitness classes waste your time with lengthy demonstrations and rigid schedules. SWEAT440 solved both problems with an innovative approach: classes starting every 10 minutes and TV monitors replacing instructor demonstrations. In this episode, co-founders Matt Miller and Cody Patrick share the ups and downs of their journeys in running their successful multi-state fitness empire!


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Connect with Matt Miller & Cody Patrick:

Website: http://bit.ly/4gSJuOj

YouTube: https://bit.ly/4nvpqnE

Instagram: https://bit.ly/3IJXYn9

TikTok: https://bit.ly/46wUDAV

Facebook: https://bit.ly/3IQAXyP

X.com: https://bit.ly/3KvbY4L

LinkedIn: https://bit.ly/475qEQI


Timestamps

00:00 Intro of Show

 2:24 - Founder Backgrounds and Origins 

7:37 - Partnership Formation and Early Collaboration 

10:15 - Business Concept Development 

16:13 - Launch and Initial Success 

22:04 - Growth and Fundraising Strategy 

24:54 - Navigating the Pandemic 

33:00 - Partnership and Leadership Dynamics 

40:46 - Business Structure and Governance 

48:03 - Workout Design and Programming 

54:04 - Culture and Team Building 

57:02 - Future Innovation and Expansion 

1:04:07 - Key Lessons and Advice 

1:08:36 - Vision and Long-Term Plans

1:11:03 Connect with Matt and Cody


Watch the “Business of Wellness Podcast” every Thursday at 8 AM EST on YouTube: https://bit.ly/3ZGK2yv


Connect with David Guttman

Website: https://bit.ly/4jclYvK

Instagram: https://bit.ly/4iARMe9

TikTok: https://bit.ly/3P19NVm

Facebook: https://bit.ly/49CQjQx

X: https://bit.ly/4gH28aR

LinkedIn: https://bit.ly/3Bx7Tc2

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The Business of WellnessBy David Guttman