Another Excuse | Entrepreneurship, Business, Insights, Fears

#18 Ipshita Kumar - Brand Innovation


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Ipshita is the VP of Brand Innovation at Hype, a Web3 marketing and creative agency. We had a great discussion about how it's essential for brands to explore new technologies to improve their service offerings.

In the episode, we discuss:

• What Hype does
• The importance of exploring new tech for Brands
• Examples of projects she's worked on
• Psychological ownership
• The importance of community
• Her upbringing in India
And so much more...

Hype:

Website
Twitter
LinkedIn

Ipshita:

LinkedIn

Resources Mentioned:

Flaunt
Wowbao
.Swoosh
Gemini Cryptopedia

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Another Excuse | Entrepreneurship, Business, Insights, FearsBy Byron Grealy