Marketing Over Ice

18: Shoshana Deutschkron, VP Communications and Brand - Upwork


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Shoshana Deutschkron, Vice President of Communications and Brand for Upwork, joins Andy in a wide-ranging discussion on the changing workplace, being a woman in Silicon Valley, the future of  journalism and launching the Upwork brand.

Shoshana's Drink

Paloma (Bon Appetit)

Kosher salt
1 grapefruit wedge
¼ cup fresh grapefruit juice
1 tablespoon fresh lime juice
1 teaspoon sugar
¼ cup mescal or tequila
¼ cup club soda

Pour some kosher salt on a plate. Rub half of rim of a highball glass with grapefruit wedge; dip rim of glass in salt. Combine grapefruit juice, lime juice, and sugar in glass; stir until sugar is dissolved. Stir in mescal, add ice, and top off with club soda. Garnish with grapefruit wedge.

Links

Shoshana Deutschkron (LinkedIn: shoshana | Twitter: @shoshd)
Upwork (Website)

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Marketing Over IceBy Cunningham Collective