195. Discover The Importance Of Knowing What Your Customer REALLY Want for effective branding strategies and business growth. Mike Berland with Decode_M discusses the importance of knowing your ideal customer and how to effectively promote your brand.

Today's Free Downloadable Guide: Trade Management Essentials To Grow And Scale Your Brand. Trade marketing includes everything required to get your brand in the hands of shoppers. It's your growth engine and the largest item on your P&L. Trade marketing is crucial for brand growth, but 70% of trade spending is wasted or ineffective. Learn the essential strategies and tactics to save money and boost profits.Get instant access on the show webpage: RetailSolved.com/session195