The podcast "Bulletproof Your CPG Brand" focuses on helping emerging CPG brands extend their runway and boost sales. The host, Dan Lohman, emphasizes the importance of protecting the value these brands create, rather than solely focusing on velocity. He highlights three strategies, including fixing promotion agreements and deductions, to achieve this goal.

The show outlines three strategies to help small brands succeed in retail. First, tighten up promotion agreements to prevent unnecessary deductions and maintain cash flow. Second, own your shelf strategy by proactively guiding product placement and ensuring consistent merchandising. Third, align your brand story across all platforms to create a consistent and compelling message that resonates with customers.

268. Uncover valuable insights on where to find new shoppers to grow sales and profits in a competitive market. After spending 20 years working in the food, beverage & wellness industry, Diane created this podcast to introduce you to the powerhouse women who have found success on every level. Her goal is to give you direct access to their insights and expertise in order to help you make your business "Gooder".

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can't buy what they can't find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session265

267. Unlock simple strategies to easily attract the perfect buyer and enhance your sales success with these actionable tips. Tracy Enos with Linked Acceleration discusses her book asked is your LinkedIn profile costing you opportunities? She highlights a creative strategy to engineer business opportunities for busy executives. This is how you attract the perfect buyers for your products to grow and scale your brand.

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can't buy what they can't find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session265

266. Learn how to instantly gain an unfair competitive advantage in today's market with expert strategies and insights. Category management, developed in the early 1990s, revolutionized the packaged goods industry by enabling data-driven insights and collaboration between manufacturers and retailers. This process, which automated data retrieval and fostered trust, benefited consumers through improved product offerings.

Today's Free Downloadable Guide: Trade Management Essentials To Grow And Scale Your Brand. Trade marketing includes everything required to get your brand in the hands of shoppers. It's your growth engine and the largest item on your P&L. Trade marketing is crucial for brand growth, but 70% of trade spending is wasted or ineffective. Learn the essential strategies and tactics to save money and boost profits.Get instant access on the show webpage: retailsolved.com/session266

265. Discover how to leverage local resources to get a competitive edge for your brand Unlock hidden opportunities in your community. The City of Denver's Office of Economic Development and Opportunity supports businesses through resources like programming, education, mentorship, financial assistance, and workforce development.

Today's Free Downloadable Guide: 30 Days To Prosperity Workbook podcasts: 226-257. The 30 Days To Prosperity Workbook is a companion to the 30 Day Challenge. This Retail Solved Blueprint will teach you what you need to know to confidently grow and scale your brand, build a connected community of loyal evangelists, and multiply your brands impact, sales, and profits. Every slight improvement means more runway for sales growth, higher brand valuations, better terms when negotiating with investors, fuel for more innovation, greater support for mission based causes, and much more.Get instant access on the show webpage: RetailSolved.com/session265

264. Discover effective deduction management strategies to maximize cashflow and sales for your brand and avoid financial pitfalls. Effective deduction management is crucial for maximizing cash flow and sales. Brands can optimize trade promotion strategies, reduce deductions, and reinvest in growth by seeking help from experts.

Today's Free Downloadable Guide: 30 Days To Prosperity Workbook podcasts: 226-257. The 30 Days To Prosperity Workbook is a companion to the 30 Day Challenge. This Retail Solved Blueprint will teach you what you need to know to confidently grow and scale your brand, build a connected community of loyal evangelists, and multiply your brands impact, sales, and profits. Every slight improvement means more runway for sales growth, higher brand valuations, better terms when negotiating with investors, fuel for more innovation, greater support for mission based causes, and much more.Get instant access on the show webpage: RetailSolved.com/session264

263. Unlock proven strategies to explode sales and eliminate risk in your business Achieve your sales objectives with confidence. Ron Karr with Velocity Mindset® walks you through his book highlighting How Leaders Eliminate Resistance, Gain Buy-in, and Achieve Better Results―Faster. He emphasizes the importance of purpose-driven velocity in business, highlighting the need for direction and aligning actions with purpose coupled with understanding customer needs, can lead to increased sales and market share

Today's Free Downloadable Guide: Trade Management Essentials To Grow And Scale Your Brand. Trade marketing includes everything required to get your brand in the hands of shoppers. It's your growth engine and the largest item on your P&L. Trade marketing is crucial for brand growth, but 70% of trade spending is wasted or ineffective. Learn the essential strategies and tactics to save money and boost profits.Get instant access on the show webpage: RetailSolved.com/session263

262. Discover why a data driven e-Commerce strategy is critical to your success and learn how to enhance your brand's growth. Amazon is a valuable sales channel for brand awareness and discovery, but building a brand and scaling require capturing customer information and leveraging it for email marketing and retargeting. Consistent branding across all platforms, including Amazon, websites, and social media, builds trust and reinforces brand identity.

Today's Free Downloadable Guide: The Essential Promotion Blueprint. Tired of throwing money away? Trade marketing includes everything required to get your brand in the hands of shoppers. This guide gives you an easy to follow, step by step, blueprint to maximize your promotions, grow sustainable sales, and give retailers what they REALLY want - increased shopper traffic and larger baskets.Get instant access on the show webpage: RetailSolved.com/session262

261. Learn how to build a connected community and gain loyal shoppers with unique experiences and personalized brand engagement. Plant Jammer, a recipe app, uses AI to create personalized recipes and connect brands with customers. The app allows users to search for recipes based on their ingredients and dietary needs, providing brands with valuable data on customer preferences.

Today's Free Downloadable Guide: Effective Deduction Management. Tired of throwing money away? Deductions are a huge drain on your finances. Not all are valid. They can derail and even bankrupt your brand placing a huge burden on your cash flow while negatively impacting all aspects of your business. Every slight improvement means more runway for sales growth, higher brand valuations, better terms when negotiating with investors, fuel for more innovation, greater support for mission-based causes, and more!Get instant access on the show webpage: RetailSolved.com/session261

260. Unlock market domination by knowing your ideal customer. Focus on a micro-niche to drive growth and resonate with your audience. Seth Greene with Market Domination LLC and The Sharkpreneur Podcast, a business strategist, emphasizes the importance of niche targeting, authenticity, and customer-centricity for business growth. He helps businesses identify their target markets, automate marketing, and build robust communities to drive success.

Today's Free Downloadable Guide: The Essential Promotion Blueprint. Tired of throwing money away? Trade marketing includes everything required to get your brand in the hands of shoppers. This guide gives you an easy to follow, step by step, blueprint to maximize your promotions, grow sustainable sales, and give retailers what they REALLY want - increased shopper traffic and larger baskets.Get instant access on the show webpage: RetailSolved.com/session260