When Ross Martin and Kern Schireson blended their companies in 2020 to form Known, they knew they wanted to throw out the old rule book about how to succeed in marketing. Now, they’re scaling fast and producing jaw-dropping results for clients. They join host Jeff Berman to reveal how their success relies on innovative AI — and kind humans — working together in new ways. Plus, advice for how to get great results from marketing that doesn’t break the bank.

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Cloudflare recently made headlines with breakthrough technology that stops AI companies from scraping online content with impunity. That’s major impact, since the company is involved in more than 20 percent of all online traffic. Cloudflare co-founder and CEO Matthew Prince joins Rapid Response to share how the new tools are poised to dramatically impact AI firms, publishers, and the future of the internet. Prince also takes listeners inside the state of cyberwarfare in the age of AI, and why Trump’s immigration policy could erode US business dominance for years to come.

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How do I learn to delegate? When is it time to expand? How can I find the right partners? Hear two iconic leaders – Sarah Robb O’Hagan and Elan Lee – take on real questions from early stage founders in our Masters of Scale Strategy Session. Robb O’Hagan has led iconic brands like Gatorade, Equinox and Exos. Lee is the founder and CEO of the game company Exploding Kittens.

Don’t miss our next free, virtual event on Aug 14 with Reid Hoffman and Kickstarter CEO Everette Taylor. Register now: mastersofscale.com/auguststrategysession

Masters of Scale Strategy Sessions are presented by Capital One Business.

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NYU Stern School of Business professor Suzy Welch has designed a framework – “Becoming You” – to help you figure out how to build a career that aligns with your values. She joins host Jeff Berman to dig into what happens when those values are in conflict and how to navigate the fundamental misalignment between Gen Z and the rest of the workforce.

To learn more about the “Becoming You” book and values quiz, go to https://lnk.to/suzywelch!MastersOfScale 

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It’s been one of the most consequential weeks ever in the media business, from CBS’ Stephen Colbert cancellation, and Trump's lawsuit against the Wall Street Journal, to Congress clawing back more than $1 billion in funding from PBS and NPR. Axios’ Media Correspondent Sara Fischer joins Rapid Response to cut through the conspiracy theories and unpack what it all means from here.

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The board game CATAN has sold 45 million copies worldwide since Klaus Teuber invented it 30 years ago. It’s Reid Hoffman’s favorite board game for business leaders. He sat down with brothers Benjamin and Guido Teuber, who now run the business of CATAN, to talk about how they’ve kept the game evolving, why its core philosophy of strategic collaboration still resonates, and what entrepreneurs can learn from trading sheep for wood.

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Starbucks CEO Brian Niccol made waves this week by announcing a new Return-to-Office mandate for corporate workers. It’s the latest in a string of changes the coffee company is making to restore its position in the US and global marketplace. Hear Niccol explain his revamped brand strategy in this conversation from February of 2025. He shares insights about evolving Starbucks’ business model, tackling the Chinese market, and how AI and tariffs are poised to shape the brand’s future. 

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After 16 years as Editor-in-Chief of Harvard Business Review, Adi Ignatius is handing the role over to a new leader, and he joins Rapid Response for a more-than-an-exit interview. A longtime friend and colleague of host Bob Safian, Ignatius shares some of the most critical lessons he’s learned in decades of covering business and leadership, as well as dissecting the most hot button issues today — from Elon Musk’s conflicting priorities, to AI’s impact on media, and what Americans most misunderstand about China. Plus, Ignatius takes us inside Harvard’s response to Trump’s attacks, and why such stories are leaving business leaders in fear of speaking out against the government. 

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Van Leeuwen Ice Cream is one of the fastest growing dessert brands in the country. It’s known for its seriously delicious classic flavors and its wacky collaborations. (Kraft Mac and Cheese ice cream, anyone?) Co-founder and CEO Ben Van Leeuwen talks with Jeff Berman to reveal how it grew from his love of simple ingredients and driving an ice cream truck as a teenager into a rapidly scaling company with about 2,000 employees.

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PBS President & CEO Paula Kerger joins Rapid Response to take us inside the organization’s financial reality if federal funding is stripped, and how she’s battling to protect iconic programming — from Frontline to Sesame Street. Kerger shares the role of corporate philanthropy in PBS’ future, its relationship with streamers like Netflix, and how she handles allegations of public media bias. Whether or not you're an avid Nova or Ken Burns viewer, PBS' challenge captures critical lessons about focus, mission, and the need to evolve or die trying.

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