This month’s panel explored the evolving trend of multi-club ownership in sports—a transformative model shaping the future of sports investments. The discussion delved into opportunities, challenges, and strategic insights in this dynamic space. Key topics included the rise of alternative leagues, the influence of celebrities in ownership, real estate and stadium development, and sustainability in sports investments.

The panel featured insights from:

Brett Johnson, Founder & CEO of Benevolent Capital, a leader in sports investments.

Sandford Loudon, Partner at Oakvale Capital LLP, an expert in investment banking and sports advisory.

The discussion offered valuable perspectives on the current landscape and the future of sports ownership strategies.

Chapters:

(02:52) Brett Johnson's Journey in Soccer Ownership

(05:31) Sandford Loudon's Insights on Investment Banking in Sports

(08:14) The Rise of Alternative Leagues and Their Appeal

(11:18) The Role of Celebrities in Sports Ownership

(14:03) Real Estate and Stadium Development in Sports

(16:44) The Multi-Club Ownership Model: Opportunities and Challenges

(19:47) The Future of USL and Player Development

(28:43) Investing in Women's Football

(33:14) Sustainability in Sports Investments

(38:22) Minority Stakes in Sports Teams

(42:37) Future Opportunities in Sports Investment

Connect with the Panelists:

Brett Johnson: https://www.linkedin.com/in/brett-m-johnson-70b148/

Sandford Loudon:https://www.linkedin.com/in/sandford-loudon-frsa-4925a621/

Hosts:

Andrew Petcash & Scott Garber:

🏠 Website:⁠ https://profluence.com⁠

🐣 Twitter:⁠ https://twitter.com/andrewpetcash⁠

💼 LinkedIn:⁠ https://www.linkedin.com/in/andrewpetcash/⁠

https://www.linkedin.com/in/sgarber40/

Thanks for listening! Hit the “follow” button to stay updated on new podcasts.