Make It Visible

#198: Why I Created the Profitable Coach Formula & How It Can Transform Your Coaching Business


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In this special episode of Make It Visible, I open up about the story behind the creation of my signature program, the Profitable Coach Formula.

If you’re a coach struggling to gain traction in your business, this episode will resonate with you.

I discuss why so many talented coaches face challenges in marketing themselves and how this program is designed to solve that problem through the power of storytelling.

We’ll dive into why marketing is essential, the pitfalls of traditional coaching programs, and how leveraging your unique story can set your business apart.

You’ll learn about the core components of the Profitable Coach Formula, including live coaching hours, access to templates, and exclusive bonuses designed to help you attract and book clients consistently.

Key Highlights:

  • Why I created the Profitable Coach Formula: A breakdown of the struggles I’ve seen among new coaches and how this program addresses them.
  • The power of storytelling: Learn why storytelling is the cornerstone of effective marketing and how it helps you build trust with potential clients.
  • Inside the Profitable Coach Formula: Get a sneak peek into the 8-week course structure, live coaching hours, community support, and valuable bonuses, including a client outreach script template for fast action-takers.

If you’re ready to stop wondering where your next client will come from and start building a coaching business that stands out, this episode is for you.

Enrollment for the Profitable Coach Formula is now open! Visit profitablecoachformula.com to learn more and secure your spot.

Don’t forget—those who enroll this week get access to the client outreach script template as a fast action bonus!

Drop me a line and share your thoughts!

Support the show

Meet Your Host:

Hey there! I’m Michelle Kui—Visibility Marketing and Speaker Success Coach.

I’m the founder of Elevate LifeCoaching, where I help coaches like you build a stand-out brand, attract high-quality 5-6 figure clients, and land paid speaking gigs—all by leveraging the #1 most important asset in your business (hint: it’s not JUST social media!).

My Journey into Public Speaking & Visibility

My speaking journey started early—at 9 years old when my dad voluntold me to enter a speech contest (thanks, Dad!). Since then, I became the go-to speaker whenever someone needed a voice on short notice.

From leading corporate workshops to running training sessions, I thrived where most people froze—grabbing the mic while others sat back, hoping not to get called on.

After working with hundreds of coaches, I realized a HUGE missing piece that most entrepreneurs completely overlook—and it’s the #1 strategy top coaches use to grow their business, attract premium clients, and get booked on bigger stages.

Are you using it? If not, let’s change that. 🚀


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Make It VisibleBy Michelle Kuei

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