When I first started my coaching business, one of the first things I did was build a website.

I thought having a website would make my business look legitimate.

So I bought the domain, started designing the pages, and planned to send people there.

But what I didn’t realize at the time was this:

A website only works when the foundation behind it is clear.

Without the right messaging, niche, and copy, a beautiful website won’t bring you clients.

In this episode, I’m sharing two of the biggest mistakes I see coaches make when building their website — mistakes that can cost thousands of dollars and months of frustration.

If you're thinking about building a website (or already have one), this episode will help you make sure it actually works.

In this episode we talk about:

• Why many coaches build their website too early
• The real purpose of a coaching website
• Why copy should come before design
• The messaging mistake that makes websites confusing
• Why nobody will visit your website unless you promote it
• The two foundational things every coaching website needs

🔗 Links Mentioned

Website

 https://elevatelifecoaching.org

Free Resource:

 7-Step Roadmap to Build Your Coaching Business & Get Clients

YouTube Channel

Marketing, But Easier for coaches

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

Some of the most horrifying stories I hear from coaches?

They spend thousands of dollars building funnels, websites, and memberships…and they still don’t have paying clients.

So in today’s episode, I’m breaking down what a funnel actually is — and how to set up a simple funnel as a new coach without complicated tech or expensive software.

Because a funnel isn’t magic.

It’s just the path that turns strangers into clients:
 how people find you → how they trust you → how they pay you.

In this episode, we cover:

• What a funnel really is (in plain English)
• The 3 stages of a simple funnel: Attention, Nurture, Conversion
• Why your funnel won’t be a straight line (and what to do instead)
• How to stop chasing clients and let the system do the work
• The beginner-friendly way to build your funnel

🎁 Resources Mentioned

✅ Free 7-Step Roadmap to Build Your Coaching Business & Get Clients

📩 Want feedback on your funnel idea?
 Email me: [email protected]

✅ Coaching Business Lounge (ongoing support + feedback)

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

If you ever wonder...

When should you actually start building your coaching business?

In this episode, I’m breaking down why waiting until you finish certification could slow your visibility, delay your income, and keep you stuck longer than necessary.

Over the years, I’ve had countless new coaches ask me:

• Do I really need certification?
• When should I start marketing myself?
• What do I say when someone asks what I do?
• How do I build an audience if I’m just getting started?

If building your coaching business is on your list this year, this episode is for you.

Inside this episode:

✔ Do you really need certification?
 ✔ When should you begin marketing yourself?
 ✔ What do you say when someone asks what you do?
 ✔ How to build an audience before you’re “ready”
 ✔ The 3 actions every coach should take this week
 ✔ The biggest mistake beginners make when testing offers

If becoming a working coach is on your goal list this year, hit play.

🎁 Resources Mentioned

Free 7-Step Roadmap to Build Your Coaching Business & Get Clients
 👉 Get It Here

Want the referral email template I used to get early clients?
 Email me at: [email protected]

🎧 Coming Next

Next week: How to create a simple funnel as a beginner coach — so you always know where your next client is coming from.

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

New coach.
Still in certification.
Business dreams ready to go.

But then the brain kicks in…

Who am I to call myself a coach?
Should I wait until I graduate?
What if people judge me?

In this episode, I'm tackling one of the biggest identity blocks keeping talented coaches invisible and broke. 

💡 What You’ll Learn

• Why waiting to finish your program delays your income
• The real reason new coaches hesitate to use the title
• How identity affects visibility and confidence
• What happens when you coach but never invite someone to continue
• The difference between helping and actually serving
• Three steps to start seeing yourself as a coach now
• A weekly action challenge to build momentum immediately

🎁 Free Resource Mentioned
Ready for a step-by-step plan? 👉 Download Michelle’s 7-Step Roadmap to Build Your Coaching Business & Get Clients

🚀 Want Support Building Your Coaching Business? Check out Michelle’s programs, coaching, and free resources:  https://elevatelifecoaching.org

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

If you’ve ever thought:

• “I love coaching… but my business feels all over the place”
• “I have so many tools, but I don’t know how to package them”
• “I’m doing a lot… and still not getting clients”

This episode is for you.

In today’s conversation, I’m sharing real client stories and the behind-the-scenes shifts that happen when coaches stop guessing and finally get clear on:

• who they’re meant to serve (without spiraling)
• how to merge their skills, story, and experience into one clear offer
• how to market in a way that feels grounded instead of exhausting
• why confidence grows when you have a real plan

You’ll hear what it looks like when coaches go from scattered to clear, from overthinking to taking action, and from hiding to actually being seen.

This isn’t about becoming louder or more “salesy.”
 It’s about clarity, support, and building a business that actually fits you.

In this episode, we cover:

• The internal shift coaches don’t expect when they do this work
• Why having more tools isn’t the answer
• The “Who do I serve?” question that keeps coaches stuck
• How niche clarity shows up through the right questions
• The difference between having an idea and taking action
• Why introverted coaches thrive with simple, clear strategy
• What changes when fear turns into curiosity

🚪 Coaching Biz Builder is OPEN

If you’re ready to stop guessing and want support building your message, offer, and client-getting plan step by step, Coaching Biz Builder is open for a limited time.

This is my 8-week live cohort where we build:

• a clear message people recognize themselves in
• an offer that’s easy to say yes to
• one visibility path you can stick with
• a simple enrollment process that doesn’t feel awkward or salesy

➡️ Learn more and join here: http://coachingbizbuilder.com

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

Today, we’re fixing something that’s been driving coaches nuts:

All the spammy “opportunities” that show up in your inbox, DMs, comments… and inside Facebook groups.

Because some of these posts look legit…
But in reality, they’re just the beginning of somebody else’s funnel.

So the real question is:
How do you tell if something is legit… or if you’re about to get pitched?

1. In this episode, I’ll walk you through:
2. Why coaches get targeted so much online
3. The open-ended questions to ask before you say yes
4. How to check audience quality (so you don’t waste your time)
5. What to research before you hop on a call
6. How to stop feeling like you’re “missing out” if you don’t respond

If you’re a new or newish life coach trying to get clients online and you feel bombarded by “opportunities”… this is for you.

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

When I started my YouTube channel, I honestly had no idea what I was doing. 

I tried educational videos.
I tried teaching.
I tried interviews, podcast-style content, random topics…

And somehow, my channel grew before my message was clear.

That’s how you end up with subscribers and followers but hearing crickets. 

In this video, I’m sharing:

what went wrong with my YouTube channel

why hiring help too early made things messier

and what I’m doing now to clean it up and realign the channel for 2026

This video is for you if:

you’re thinking about starting a YouTube channel but don’t know what to talk about

you already have a channel and feel stuck or inconsistent

you’re wondering if YouTube is even worth it for coaches

It’s a behind-the-scenes confession— and maybe permission for you to stop overthinking what to do with yours. 

👇 Drop your case in the comments:

Are you starting YouTube? Restarting? Or letting it sit because you don’t know what to do with it?

Want to follow me on youtube? 

👉🏼Subscribe Here: http://youtube.com/michellkueispeak

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

Have you ever looked at your discovery calls and thought,
 “Why do the wrong people keep showing up?”

Or maybe people book a call… and then disappear?

In this episode, I’m breaking down how to know exactly who you’re meant to coach—and why creating content for everyone is one of the biggest reasons coaches struggle to attract clients.

I’m sharing real lessons from my own journey, including:

• Why my early content attracted all kinds of people—but not the right ones
• The moment I realized I needed to be more intentional about who I wanted to work with
• How your content should quietly pre‑sell the right clients before they ever book a call
• Why niche clarity is allowed to evolve (and why that’s actually normal)
• Three powerful questions to help you identify who you’re truly meant to coach

📩 Want my Ideal Client worksheet?

Email me at [email protected], and I’ll send you the same worksheet I use with my private clients.

💬 I’d also love to hear from you—are you creating content just to stay visible, or are you being intentional about who you’re calling in?

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

If you’ve ever kicked off January thinking, “Okay… now what?”—this episode is for you.

Most coaches wait until late December (or January itself) to figure out what they’re offering, where they’re showing up, and how they’re going to make money in the new year.

The problem?
Your future clients don’t wait.

They’re already out there—setting goals, looking for support, and deciding who they’re going to invest in before January even starts.

In this episode, I’m walking you through the exact 90-day visibility and profit planning process I’ve used for the last seven years to go from feeling unsure day‑to‑day… to starting every year with clarity, confidence, and a real plan.

I’m also sharing how I use my 90-Day Visibility & Profit Worksheet to reverse‑engineer my offers, content, and visibility—without being everywhere or doing all the things.

In this episode, you’ll learn:

• Why waiting until January actually puts you behind
• How to set realistic profit goals—and reverse‑engineer them into action
• Why choosing one focus platform builds momentum faster than chasing trends
• How to turn your offer into content that builds trust before you sell

🎁 Get the 90-Day Visibility & Profit Worksheet

Want a copy of the exact worksheet I use?

👉 Click here to join my email community.
You’ll receive a welcome email—just hit reply with the word WORKSHEET, and I’ll send it straight to you.

🤝 Want deeper support?

If you want help mapping this out together, you can also book a 30‑minute strategy call with me. We’ll look at where you are now, what could work better, and what support makes the most sense for your coaching business.

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall

With AI doing more of the heavy lifting and the Instagram algorithm giving users more control over what they see, your dream clients can now literally tell the app, “Nope, don’t show me this kind of post again.”

Which sounds great as a user.
 As a life coach trying to get clients? That hits differently.

In this episode, I break down what the 2026 Instagram algorithm changes really mean for life coaches and how to create content that still gets seen, saves you from shouting into the void, and actually leads to paying clients.

We will talk about:

• How AI and the Reels algorithm decide what content gets pushed out
• What high value content actually looks like for life coaches in 2026
• Why vague messaging like “I help women feel more confident” is not enough anymore. 

Mentioned in this episode

🎁 Free 7 Step Coaching Biz Roadmap
Want help tightening up your message and turning your content into a client getting system?

👉 Grab the free roadmap here

It will walk you through the foundations you need so your content is not just “nice” but actually leads somewhere.

📞 Interested in working together?

 After you grab the roadmap, you will have the option to book a strategy call with me. 

On that call, we will look at where your visibility is getting stuck, what you actually want your coaching business to do for you, and whether it makes sense to work together.

If you enjoy this episode, hit follow, leave a quick review, or share it with another coach who is tired of feeling like the algorithm has them on mute.

Drop me a line and share your thoughts!

Meet Your Host:

Hey, I’m Michelle — The coaches’ coach.

I'm a Business and Visibility marketing Coach who helps female life coaches build a coaching biz, get seen at all the right places, and attract paying clients.

I believe your coaching business should feel beautiful and profitable — without sacrificing your sanity, your weekends, or your personality.

Using my 7-Step Client Enrollment Method, I help you build a coaching business that clients can’t help but say, “OMG, that’s who I need!”

More clarity, more clients, more champagne moments. 🥂

Because building your dream business shouldn’t be a nightmare — it should feel like coming home.

🐦 SOCIAL STUFF:

Instagram ➔ / elevatelifecoach
Facebook ➔ / coachmichellekuei
Linkedin ➔ / michellekuei
Website ➔ http://elevatelifecoaching.org

Book a strategy call with Michelle ➔ http://coachwithclients.com/strategycall