๐ŸŽง  IP Management Voice - Your Podcast on the World of IP and IP Management

#2 Business Development for IP Experts


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How client relationships and strategic positioning drive long-term success

In this second episode of the Personal Growth series, we explore why business development has become a core skill for IP professionalsโ€”and what it really means in practice. Today, success in IP requires more than legal or technical expertise. Professionals must know how to position themselves, attract the right clients, and offer services that align with strategic business goals.

This episode explains how relationship-building, clear market positioning, and client-centered innovation are shaping the new IP career path. It offers insights into how business development turns expertise into trust, visibility, and long-term opportunityโ€”while helping you shape your independent profile or grow within your organization.
Whether youโ€™re already building your network or just starting to think about your positioning, this episode helps you take the next step with intention and clarity.

Show Notes:

๐Ÿ“Œ Why business development has become a core skill โ€” not an optional extra โ€” for IP experts.

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๐Ÿ“Œ A step-by-step email course to help IP professionals build visibility through digital marketing.

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๐Ÿ“Œ ๐ŸŒฑ ๐—ฅ๐—ฒ๐˜€๐—ผ๐˜‚๐—ฟ๐—ฐ๐—ฒ ๐—›๐˜‚๐—ฏ is a platform created by and for the IP community, offering practical tools and insights to help professionals grow their careers and strengthen their digital visibility

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๐Ÿ“Œ ๐Ÿ”—๐—ฑ๐—œ๐—ฃ๐—น๐—ฒ๐˜… is your digital IP lexicon. As a global IP knowledge hub, it helps you with all questions about IP and IP management. Browse through the topics or look for a specific answer and an expert for your questions.

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๐Ÿ“Œ Here you can find the newsletter ๐ŸŽฏ๐—œ๐—ฃ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜ ๐—ฃ๐˜‚๐—น๐˜€๐—ฒ which reports every 14 days on the most important news worldwide in IP and IP management:

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๐Ÿ“Œ The newsletter ๐ŸŽฏ๐—œ๐—ฃ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜ ๐—ฃ๐˜‚๐—น๐˜€๐—ฒ also has an archive of all previous issues in which you can research topics, which you can find here:

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๐ŸŽง  IP Management Voice - Your Podcast on the World of IP and IP ManagementBy IPBAยฎ Connect | Turning IP expert knowledge into visible impact