Special offers are the perfect way to stand out and create a special experience for guests but why don't some campaigns achieve their goals and why are some a standout success? In this episode, we talk with hotel conversion specialist, Cansin Tuna, about creating seasonal offers and campaigns that really convert. Learn the pitfalls and must-dos for your hotel's strategy, including how to create and promote these offers, plus how to know when it's time to change your offers.

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