If you want to build a business built on relationships versus cold leads, this approach will be your best marketing strategy!

When I first started my own business, I made a promise to myself. I would never market it in a way that I wouldn't want to be on the other end of.

I wanted my marketing plan to feel like having a glass of wine with a friend where I'd share my absolute best advice (whether it be about real estate or now online marketing). I wanted to be the person people gravitated towards, not the one they wanted to avoid. 

That's where the "Glass of Wine with a Friend" approach to marketing comes in! In today's episode I give you 5 ways you can start implementing this approach in your marketing so you can start being the friend people love and hands down, want to work with!

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